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Sviatoslav Pinchuk
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I'm CEO of Scale Final and an experienced SEO specialist obsessed with trackable results and process optimization. My personal motto is "Get more by spending less". My interests and hobbies include: Yoga, tea culture, skateboarding, board games, Mafia social game, arthouse cinema, off-road cycling, psychology, Zen Buddhism and meditation.

CryptoFinal: How we created the best WordPress theme for affiliate marketing
September 18, 2023SEO
CryptoFinal WordPress theme: initial plan We created themes for our projects and after several successful launches, we decided to build one WordPress theme for affiliate marketing. The plan was to follow 8 requirements: № Task 1 A theme should hit 90 – 100 points on PageSpeed for both mobile and desktop versions. 2 A theme […]

The evolution of Google Search Engine
August 21, 2023SEO
Being found on the Internet isn’t just a luxury. It’s a necessity. As you grapple with the ever-changing digital landscape, it’s crucial to understand how Google search has evolved over the years and what that means for modern search engine optimization. Take a journey from its keyword-based beginnings to today’s machine learning algorithms. From keywords […]

How to master link building: trends, tactics, and impact on your business
June 30, 2023SEO
You have certainly found controversial info on link building on the net. Under the flag of Google penalizing active link building, quality content is all you need. Simultaneously, some would sell you domains so you can build links. We don’t want to lean towards either of those, so we’ll provide diverse opinions. Even though we […]

AI for SEO: discover unprecedented effectiveness and speed
June 8, 2023SEO
Another part of our series on AI in digital marketing. I hope you’re not tired because this post can be incredibly helpful. We genuinely use the tools ourselves and want to share them. You’ll learn: We’ve all been using AI for some time now. Take Netflix, for example. Leave it alone for a while. You’re […]

How to rank #1 in search results: a сomprehensive guide
April 25, 2023SEO
The position of a website in search results has a great impact on the number of leads. The higher up the page is, the more potential customers will see and visit it. Therefore, more will also buy the product. In a previous post, we presented examples of website promotion opportunities, such as paid search ads. […]

Drive traffic to your landing pages like a boss
April 13, 2023Marketing
There’s no point in a landing page if your potential customers do not see it. In Landing Page That Convert: The Winning Formula, we gave you a step-by-step guide on creating such a page. In short: product pitch, clear copy, trustworthy social proofs, and powerful CTAs – all well thought out.
What we missed is how you drive traffic to your website landing pages. That’s what we’re going to talk about today.
After implementing the formula, you need to consider where your target audience is spending time online. Even if you already know your target audience pretty well, you should consider this guide as a help to increase your reach.

Guest posts: A win-win marketing tactic
April 6, 2023SEO
Guest posts are a great tool for both your brand and website performance. It helps you attract customers and increase your rank and traffic.

PBN ultimate guide
February 21, 2023SEO
Fancy the best PBN explanations ever? You’ll find one here. We’ve thought of everything so you could get your own piece of the traffic pie.
As a team of experts building PBNs for over five years, we’ve found the golden rule: “To avoid penalties, you need to build a PBN the way you build your product site.”