If you’ve never heard of patent links or patent link building technique, this is the ultimate guide you need.
Especially if you’re one of those who are constantly learning and optimizing.
Picture this: You discover and spread new science in your field while attracting more visitors and links to your website. More links and visitors = more authority, more traffic, and an overall higher online presence.
Here’s a short promise of a patent link building technique:
- Find a new scientific discovery or achievement in your field.
- Publish an article on your website with a detailed explanation of this discovery.
- If everything is done right, your site will attract many backlinks, sometimes doubling or tripling traffic.
So how to build these patent links?
Step-by-step plan for building patent links:
Here’s how you can attract powerful backlinks regularly:
1. Search for ideas
Go to scholar.google.com and enter keywords relevant to your niche (search engine optimization, crypto, video games, etc.) in the search bar.
2. Sort the results
In the left navigation bar, check the “including patents” box and select the “Since 2022” option. This way you can see the latest discoveries in your field.
If it is a very narrow niche, you can also add patents from the previous year.
Find an interesting patent or scientific research (achievement).
Then, write an article on your website about this research in simple language.
As a headline, it is best to use clickbait. Yes, it’s necessary to get promised traffic results.
Clickbait works great for patent links. It gives much better results than informative headlines.
For example, instead of “The role of crypto trading in the economy, renewable energy consumption and ecological degradation,” it would be better to write, “Dark side of crypto trading: how your wallet is fueling environmental crisis.”
Be sure to include media (images or videos) to make the text descriptive. Don’t forget to link to the original research or patent.
4. Share on social media
Go to Picaboo, Reddit or similar platforms. Choose a relevant category (thematic community). Share your article.
The article will be in high demand if you create a catchy title.
You will quickly get thousands of visitors in a short time (make sure the server can withstand the load).
Share the link to the Picaboo publication on social networks. You will be easily placed in thematic groups and publishers, as the site is widely known (unlike your own site).
5. Get your backlinks
Wait a few days. In that time, major news outlets will pick up your story. Webmasters and journalists will see that your article is in demand (trending) and will start writing more articles linking to your site.
This is one of the most effective backlink strategies an author in highly competitive niches uses regularly.
It attracts links that can’t be gotten any other way and helps build the site’s authority.
Patent links: SEO specialists approved
Originally, the technique was posted by Eric Lancheres in the Facebook group SEO Signals Lab. The post has already received over 500 likes. Other webmasters have also confirmed the high efficiency of this technique:
Karin Kloosterman (founder of Green Prophet):
Welcome to the world of PR. That’s what I did for years at universities and startups and a government foreign ministry unit. I think that SEO people need to look more deeply at how publicists of the past did things. it’s also a tool journalists use.
Roger Montti (Search Engine Journal Editor):
I have seen, heard of and executed on so many link tactics over the past 20+ years. And I have to say, this is a new one for me.
Sumit Pandey (SEO Specialist):
I had done this for a new website for my agency but I had no idea of what I did and what it was called. Now I know; Thank You for sharing. I hope to see more lessons like these
Saddat Abid (SEO Specialist):
Thank you. What a wonderful share. I’ve created something similar but I’m just struggling to find relevant reddit directory. My niche is UK property market..
Disadvantages of patent link building technique
Patent links are not for everyone. Simply because it takes so much time and effort to decipher the research/patent.
If you are working with scientific research and especially patents, you need a high level of expertise.
Not every SEO specialist or copywriter is able to understand the advanced scientific literature.
If you’re thinking of putting the production of such content on the stream, think twice. You may even need to consult with specialists so that the finished materials can gather links that will attract media attention.
In most cases, however, the more sophisticated the SEO tactic, the more noticeable the outcome.
CEO of ScaleFinal
I'm CEO of Scale Final and an experienced SEO specialist obsessed with trackable results and process optimization. My personal motto is "Get more by spending less". My interests and hobbies include: Yoga, tea culture, skateboarding, board games, Mafia social game, arthouse cinema, off-road cycling, psychology, Zen Buddhism and meditation.View all posts